Every day we think about the future; about how we can improve and move our products to the next level. Be the very best at what we do. We believe our approach to innovation sets us apart. A talented team at our Sleep Technology and Advanced Research (STAR) center is dedicated to looking for and developing new innovative products, fabrics, foams and bedding technologies every day. Without innovation, we’re just another bedding company. And that’s not what Simmons wants to be.  

We look at our product development process through the lens of total cost of ownership; how do we give a hotel brand a great bed at a great value that delivers an exceptional guest sleep experience for a long time? We start with the right foundation.


The Simmons EnduroTECH foundation provides hotels with unmatched durability and reliability. Built like a sturdy piece of furniture, EnduroTECH is designed to last a minimum of 20 years in a hotel room – two to three full lifecycles. That’s value hospitality clients can bank on.

The Beautyrest® Advantage

Simmons Beautyrest is a bed that lasts a long time. Its design – exclusive Beautyrest Pocketed Coil® technology coupled with unique layers of foam and innovative fabrics – is why the bed is comfortable and performs. Each coil works independently, contouring to the curve of the body and preventing motion from being transferred from one side of the bed to the other. The result? An exceptional, reliable guest sleep experience.